TRUBAR
TRUBAR was created by nutritionist and fitness expert Erica Groussman, who wanted to prove that better-for-you snacks could taste just as indulgent as your favorite candy bar. Made with simple, plant-based ingredients, every TRUBAR is gluten free, dairy free, soy free, and crafted to satisfy sweet cravings without artificial ingredients or sugar alcohols.
Our Take
We're always excited to find a protein bar that tastes like a treat, and TRUBAR definitely delivers. These bars have the rich, candy bar-inspired flavors you crave, but they're made with clean, plant-based ingredients you can feel good about. If you're looking for a gluten-free snack that doesn't taste like a typical protein bar, this is one we'd happily keep in our pantry.
Jenny's Favs
TRUBAR Oh Oh Cookie Dough
$31.99
TRUBAR PRO Caramel But Make It Salty
$34.99
TRUBAR PRO Cake It 'Til You Make It
$34.99TRUBAR
Yes! Every TRUBAR is Certified Gluten Free and made with ingredients that fit a gluten-free lifestyle.
Yes. All TRUBAR flavors are 100% plant based and vegan, with no dairy or other animal-derived ingredients.
TRUBAR was created to taste like your favorite candy bar while using clean, recognizable ingredients. They contain plant-based protein, no sugar alcohols, no artificial sweeteners, and no artificial flavors.
Each TRUBAR contains approximately 12 grams of plant-based protein, depending on the flavor.
Yes! TRUBAR bars are made without soy, dairy, gluten, sugar alcohols, and artificial ingredients.
